Become a Founding Member

Becoming a Founding Member of your own RollFast Fitness Territory to support the Retired Heroes To Business Operator Program is an opportunity to make a significant impact on the lives of retired veterans while also building a successful business of your own. Here’s a detailed breakdown of why you should consider this:

Supporting Retired Heroes: The Retired Heroes To Business Operator Program aims to empower retired veterans by providing them with opportunities to become successful business operators. These individuals have dedicated their lives to serving our nation, and by becoming a Founding Member, you can contribute to their transition into civilian life and help them achieve financial independence and stability.

Training and Support: RollFast Fitness provides extensive training and support to its coaches. They’ll receive comprehensive guidance on how to set up and operate your fitness territory, marketing strategies, customer acquisition, and ongoing business management. This support system ensures that they’ll have the tools and knowledge needed to succeed.

Financial Potential: As a Founding Member, you have the potential to generate substantial income through your RollFast Fitness Territory. The fitness industry is continuously growing, and people are increasingly prioritizing their health and wellness. Your business can tap into this demand while helping veterans find meaningful employment and become successful entrepreneurs themselves.

Community Engagement: By supporting a fitness business in a local community, you can play an active role in promoting health and well-being. You’ll create a positive impact not only on veterans but also on the general population by encouraging them to adopt healthier lifestyles.

Personal Fulfillment: Being a part of the Retired Heroes To Business Operator Program and the RollFast Fitness community can be personally fulfilling. Knowing that you are making a tangible difference in the lives of veterans and contributing to the betterment of society can bring a deep sense of satisfaction and purpose.

In conclusion, becoming a Founding Member of your own RollFast Fitness Territory to support the Retired Heroes To Business Operator Program is a unique opportunity to blend entrepreneurship with a meaningful social mission. It allows you to support retired veterans, build a successful business, and make a lasting positive impact on your community. It’s a win-win opportunity that aligns financial success with social responsibility.

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Stress-Free Business Model

RollFast Fitness has pioneered a thriving system, enabling coaches to take charge of and run their own fitness enterprises. This system offers the freedom to concentrate on personal objectives and priorities, allowing for reduced work hours while enjoying a highly lucrative business model.

No Employees Needed

In the majority of instances, a franchise owner has the capacity to independently oversee the location. On average, up top 30 hrs. to 40 hrs. weekly, it is advisable to hire one employee. Moreover, the option to include staff or operate solo remains entirely at the discretion of the operator. This flexibility allows for scalability in a manner that aligns with the operators’s preferences and business needs.

Marketing Expertise Provided

Now to our favorite part!  Our expertise in marketing and advertising really shines as you use our fine-tuned marketing plan to help all your locations maintain maximum capacity. The Truck is a rolling billboard. Learn more about how our exclusive relationship with Roll Fast Media can provide a revenue that grows incrementally with your business. 

Innovative Design and Operation

We are so proud of the recognition we’ve received by several organizations for our fresh and unique design along with our powerful and effective marketing. It is a breath of fresh air compared to so many other service and product fitness concepts. The truck attracts attention wherever it goes.

Friendly In House Financing

No need to stress about financing. RollFast Fitness has innovative financing options to meet your credit needs. Learn how you can easily finance the entire franchise fee with no personal guarantee.

Hi Return/Low Investment Fast Start-up Model

No buildout capital required, no construction permits, and no employees make AWATFIT an innovative low-cost model. It also allows each franchisee to be up and generating very high margin revenue in approximately 30 days.


RollFast Training

A week-long training process will be focused on all exercise programs, audio equipment, apps, POS and web site interfacing. RollFast will do in person training at pre-determined location on all of the truck’s accessories , equipment and training methodology. MyStudio  will do virtual POS training, which will include scheduling, membership enrollment, membership fees for training and monthly renewal packages.

RollFast Forum

Utilizing community building software on a separate portal for all coaches/owners to communicate and share ideas to keep success in all markets rolling strong.  As we believe there is strength in numbers and collaboration.

RollFast Manage

Utilizing HIGH END TECHNOLOGY, all coaches/owners will have access to Management portal for up-to-date operational adjustments and continued support. An additional RollFast Fitness Ownership manual will be provided electrically in PDF format for reference.


ROLL FAST MEDIA was founded and created by RollFast Fitness CEO Richard Decker to specifically utilize RollFast Fitness trucks for outside vendor advertising on the local and national level. ROLL FAST MEDIA will exclusively secure advertising contracts then wrap RollFast Fitness vehicles for monthly advertising fees which will add an additional revenue source per truck.

RollFast Marketing

RollFast Fitness has established strategic partnerships with multiple media sources to provide coaches/owners with access to a wide range of marketing resources. These resources encompass various channels such as direct mail, social media, and geo-strategy marketing, all aimed at boosting membership acquisition and enhancing the overall marketing efforts.

Press & Video

Richard Decker | Founder + CEO

Rich Decker is the go to guy for A-List Celebrities and social elites who want to firm up their body. Rich Decker gives clients complete privacy and attention and gets results that “turn heads.” His methodolgy has proven successful, and now millions around the country are looking to benefit from his expert knowledge in fitness training something Decker was unwilling to share until now.

  • 30 years in the fitness industry
  • Fitness Expert and previous owner of The American Fitness Factory, Studio 89, and The Rich Decker Method in Sag Harbor.
  • Inventor of the immensely popular BodyWedge 21
  • Managed three gym facilities owned by Alexis and Martha Stewart.
  • Founder of AWATfit – All Weather All Terrain Fitness mobile fitness solution that can be performed any where at any time
  • Decker supports local efforts that support a battered women’s shelter, and global efforts building schools in Nicaragua. Decker vows, ”we need to take care of our bodies and take care of our community.”

Rich Decker boasts three decades of experience in the fitness industry. Over the years, he has come to recognize that traditional machines and weights often fall short of delivering the desired results. Decker firmly believes that a personalized workout regimen utilizing elements such as suspension, gravity, resistance, and strength training can yield outstanding results. With his extensive knowledge and expertise, he has perfected the RollFast Fitness workout routine, which has gained widespread popularity and garnered attention from New York’s elite. Notably, Decker’s innovative approach brings the gym directly to you through RollFast Fitness, a fully mobile fitness service available 24/7, 365 days a year, catering to your fitness needs anytime and anywhere.

"AWATfit is the best workout in the Hamptons! After just four weeks my body has completely changed and I have abs I never thought I'd have before!"



"AWATfit is the only exercise I have ever done that I saw an immediate difference in my body. I am over 60 and it has made me stronger and more flexible. I look forward to my workouts now because it is never boring and always different -- my friends can't believe me on the battle ropes! The new truck is awesome -can't wait till we can be back on the beach!"



"Rich Decker is one of the best in the game. He is extremely knowledgeable about the human body and nutrition. Rich gave me the motivation, knowledge, and equipment to gain 10 pounds of muscle in under 2 months. This is something I’ve never been able to accomplish before as I’ve been underweight my entire adult life. The AWAT truck is the ideal way to work out during a global pandemic when going to a conventional gym carries significant risk. The AWAT truck is on the cutting edge of portable fitness, nothing really compares. Between the TRX, gorilla bow, and all the other equipment on the truck, there’s no limit to how far you can push your body."



"Rich has been very helpful and knowledgeable with regard to my health. I have had 4 back surgeries, knee surgery and shoulder injuries and somehow I still feel like with all my modifications I still have a full workout. The schedule is convenient and flexible, and Rich makes the team work hard while having fun. Highly recommend Rich and his Mobile gym."



"After receiving the diagnosis of Osteoporosis I needed to do some real strength exercise. I started working out 3 times a week with Rich and his other trainers and not only is my doctor impressed, I feel great and I am constantly being told how good I look! This exercise works for anyone at any age! I haven’t felt this good in years! How great I walk out my door and there’s my gym!"



"I've worked out with Rich for the past eight years. He has helped me change my life and transform my body. Rich is always charismatic and motivates me to get the most out of our training sessions. The recent launch of AWATfit has been a great experience. The outdoor workouts are excellent and offer more than what can be found in your average gym. The flexibility to do a workout anywhere anytime is a huge plus. I am always discovering new ways to use the equipment, helping me to stay committed to my fitness goals."

Geoff H.


"AWATfit is the hardest yet most fun workout. The only thing that has kept my family and I sane (and fit) this summer. The owner, Decker is also a really nice guy. Always fits us in...even when requested last minute. He is great at pushing us to work harder but also making time fly by. Can’t recommend enough!"

Leah Rubner and family


“I began working with Rich because I was unable to achieve my goals on my own: Increase my strength and endurance, and lose weight and improve the look of my body. Within 6 months, the change was dramatic (reduced 4 pants sizes!). Rich is totally professional, knowledgeable, inspirational and motivational. Three years later I’m still a ‘disciple.’”

Rob Likoff


“For any woman (or man) who might be self-conscious working out in front of a room full of people, you can appreciate the one-on-one training offered here even more. I was impressed at the fast results I saw!”

Taylor Vescey


“While I was only first introduced to Decker this summer, I feel like I’ve known him forever. Decker pushes me to my limit both physically and mentally. He is much more than a trainer. He helps instill in me the right mindset to train and compete, and most importantly the keys to recovery so that I can come back the next day and feel fresh and ready to go again. I feel very lucky to work with the guy that brings an infectious energy and motivation each and every day to make me better.”

Johnny Nierenberg



At RollFast Fitness, our mission is to transform the world, one client and one coach at a time. We are passionately dedicated to empowering our clients to achieve a higher quality of life through health and fitness. We extend our heartfelt gratitude to all our coaches and their unwavering support, as we are equally committed to empowering them to become successful business owners. Together, we’re on a journey to make a positive impact on lives, and we couldn’t be more excited about it!

The Opportunity

Fast Track To Ownership

 founder with 30 years of experience.

Low investment and low overhead. 

A mobile business that markets itself.

30 days from signing to opening.

Year-round, membership model

Turnkey business with ease of scalability.